Software for beauty consultants

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Social media has become the place to market your salon. Most platforms are very visual which fits the beauty industry perfectly. Thus, you want to make sure your online booking is linked with your social media. On top, your salon software can help encourage your clients to leave online reviews of your salon which helps build your salons reputation. Square Appointments integrates with Google so that your clients can book you directly on the search result page without leaving Google.

For other social platforms you can link directly to you booking widget for fast booking of appointments. You can integrate your Fresha booking directly with Facebook, Instagram, and Google.

However, the tool does not support reputation management on other platforms — like Google or Yelp. Vagaro integrates with Facebook, Instagram, Yelp, and Google. The platforms all salon businesses should have some level of presence on.

This means people can book you directly from these platforms and that you can feature your gift cards for sale directly on your Google My Business profile. You can also have your users leave a review of their visit on your Vagaro marketplace profile. The website widget also allow you to show these reviews on your website in order to strengthen the credibility of your business.

You can connect GlossGenius to Facebook to allow bookings from your profile. You can also enable reviews so that clients will be given the opportunity to leave a review after their appointment. Reviews will be displayed on your website and you can choose witch ones you want to show and not. You can link directly from your social media to your Acuity booking page. Salon Iris enables your clients to book with you directly on your Facebook page. They also understand the importance of managing your reputation online and are partnering with a specialized reputation management service so that you can track reviews made about your salon directly inside the salon software.

As the reputation management service is from an external company, this features comes at additional cost. They show you how you can link to your booking page from your social media and they can also help you automate an message after the appointment to encourage people to leave a review. The software I recommend in this review manages the check our process differently.

I have also done a review of the best salon POS systems that I strongly recommend you to read. All software I recommend in this review are cloud based and can be accessed via web browser of via mobile or tablet app. However, Salon Iris and Square Appointments also support you with hardware so that you can make your check out as effective as possible and also look sleek and professional.

Square have a menu of hardware that you can purchase to streamline your check out process. They all have the modern and minimalistic design that you experience across all square products. Fresha offers POS support via the professional app or web interface.

They also offer a credit card payment terminal that integrates with the software. Vagaro gives all users who signs up for their merchant service a free credit card reader.

On top of that, you can purchase their full pay desk solution. The check out process is very simple, you can access the check out from the main navigation and then just add the services and products you want to check out. Or you tap the appointment in the calendar that you want to check out.

Acuity does not provide any POS hardware. However, you can integrate the platform with leading POS hardware solutions. You can also manage check out directly in the Acuity tablet or mobile app. All the software I recommend here support a wide variety of payment options.

However, this is of course where Square shines given payments is the core of their business. Square of course shines when it comes to managing payments. The Square Payments software which integrates with Square Appointments is free. You only pay per card transaction. You also get a free mobile card reader when you sign up. Fresha has credit card payment built into the platform. They also offer a physical credit card reader that integrates with their software. Vagaro offers integrated credit card processing.

Acuity integrates with the leading payment providers — Stripe , Paypal , and Square. It allows you to accept payments directly on the booking website or during check out where it supports all payment types.

They also partner with a credit card payment provider so that you can get a complete credit card payment solution that is full integrated in the Salon Iris check out process. All the salon software i recommend here are cloud based.

On top, they all offer mobile apps to give you fast and smooth access. Square Point of Sale app is however available globally. You have full control of Square Appointments via the app. Fresha offers two apps — one for professionals and one for clients.

They are available for both iOS and Android devices. I really like the simplicity and ease-of-use of both apps. Like Fresha, Vagaro offers two different apps. One for professionals and one for end clients. The app from Acuity is clean and easy to use and gives you full access to all features. Salon Iris offer apps for iPhone, iPad, and Android devices. You can manage your full business in the app.

Versum has native apps for iOS and Android which I find well designed and easy to use even if functionality is limited. Instead I wanted to go deep on the features and clarify what the different types of salon software are so that you can make an as informed decision as possible. I hope you found it helpful and that it can save you some time and money. This includes some of the software listed here but also some other advanced POS solutions for salon that can integrate with your salon software or work on its own.

Next, you can also take a look at my post on the best mobile credit card reader for salons. Free Guide. Disclosure: This post may contain affiliate links, meaning I get a small commission if you decide to make a purchase through my links, at no cost to you.

Learn more FREE subscription for individuals You only pay credit card transaction fee 2. Read detailed review. FREE subscription with unlimited staff! Fresha marketplace where more client can discover your salon. Super easy-to-use with modern minimalistic design interface.

Start using Fresha for free. Integrates with your website, Quickbooks, Xero, Gusto, Google, Facebook, Yelp, Instagram Dedicated POS hardware Client marketplace to help you attract more new clients Subscription payments and membership features Built in payroll software and support to charge rent to booth renters. Built in website builder Advanced client data tracking including SOAP forms Drag and drop, easy-to-use, calendar Sophisticated email and SMS marketing tools Advanced business reporting Affordable, transparent, pricing and free 30 day trial.

Start your Free Vagaro Trial. GlossGenius credit card reader is available in multiple designs and connect to the smart phone app. Generate a beautiful website in just a few clicks Multiple card reader design options to fit your brand Smart and intuitive features that are easy-to-use Integrated payments Synchronize clients and calendar with your phone. Start using GlossGenius for Free. Available worldwide Visit the Acuity website. Drag and drop, easy-to-use, calendar Packages and gift cards Network of specialized consultants who can help with advanced setups Advanced appointment reporting Free for individuals.

Now you have my top list of salon software. This is not an easy task. This means you get A LOT of value for little money. Square Appointments With Square Appointments you can create a booking website or generate 3 types of widgets to embed on your website. Fresha Fresha provides you with a online booking page that you can link to from your website.

You can also have your salon featured for bookings in the Fresha Marketplace. GlossGenius GlossGenius allows you to create a beautiful booking website in just a few clicks. Acuity Scheduling Acuity allow you to create a simple, clean, booking website. Versum Versum allow you to create a minimalistic booking website for you clients that you can link to from your ordinary website but you cannot embed booking on your website see example below.

Salon Iris Salon Iris helps you create a highly customizable website using their website builder or embed you booking widget on an existing website see example below. Square Appointments Square Appointments calendar is fast and easy. Fresha The Fresha calendar is super intuitive and easy-to-use. GlossGenius The GlossGenius calendar is intuitive and easy to use. Salon Iris The Salon Iris calendar is super easy to use, just drag-and-drop and click to add and appointments directly on the calendar.

Square Appointments Store all information you need, get quick view on past and upcoming appointments. Vagaro Vagaro excels at client data. Versum Store images and other rich data about your clients and pull client level reports. Square Appointments Very rich notification and reminders support for both clients and employees. Fresha You can notify clients about new appointments, remind about upcoming bookings, send thank you messages, and much more, using Fresha. Fresha gives you unlimited free SMS notifications.

Vagaro Vagaro supports client notifications through sms, email, and app notifications. Square Appointments Square Appointments allows you to manage multiple staff schedules and system access as soon as you upgrade to their paid plan. Vagaro Vagaro is a tool that I recommend firstly to salon businesses with a team as it comes with great support in this area.

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